Bullet Girl
BULLET GIRL
CONCEPT, COPYWRITER, DIRECTOR & PHOTOGRAPHER
THE ASK - TO CREATE A 360 ONLINE CAMPAIGN FOR THE LAUNCH OF BULLET GIRL JEWELRY, CAPTURING THE ESSENCE OF WHAT A BULLET GIRL IS.....'FEMALE EMPOWERMENT'
THE IDEA - TO CREATE A CAMPAIGN THAT EMPOWERS WOMEN TO BE THE BEST OF WHO THEY WANT TO BE. WE CHOSE STRONG WOMEN FROM DIVERSE BACKGROUNDS, ETHNICITY AND AGES, AND CAPTURED THEIR INNER STRENGTH AND TIMELESS BEAUTY.